As the government’s ability to regulate the economy and push through key reforms grows, the need for powerful invoicing solutions will too.
Entrevista a José Falcato | Country Manager, Saphety
What kinds of complexities have you faced in adjusting to the market?
JOSÉ FALCATO We arrived in 2013 when the government started to talk about the mandatory implementation of the electronic invoice in Colombia. We wanted to be able to participate in the pilot schemes and work together with the local authorities on the creation of these regulations. In 2018, major taxpayers had to submit their electronic invoices by early December. So far, the company is doing well in terms of the goals set for 2018. Our goal was to triple 2017 numbers, something we were more than on pace to do midway through the year. As for our broader success, it is imperative that a company always adapts to the culture of the market in which it operates. The major problem in Colombia was the lack of workforce working in the IT sector. Therefore, the engagement and retention of employees is a great challenge. On the other hand, it is a dynamic market where people want to improve processes, achieve goals, and learn.
What is unique about the Colombian market?
JF Saphety has four product lines, among them SaphetySync, which is the barcode catalog with a single customer per country; SaphetyDoc, which involves electronic invoices and document sharing; Saphety Electronic Bill Presentment, which is for corporate clients in the telecommunications sector; and electronic invoicing. For example, regarding electronic invoicing, Colombia is the growth avenue, as it is a developing market with four times the number of potential clients of our head office, so we are very optimistic.